When the trailer for “Day of the Dead” arrived, it looked interesting but stumped me. The trailer for the Syfy series was a fast paced dark comedy with zombies, goofy one liners, and a bunch of action. It felt more like “Return of Z Nation” rather than a throwback to Romero. This could have been given any generic title like “Zombie Warz” or “Country Zombie Jammie Jam” and never really miss a beat. There’s no reason at all to call this “Day of the Dead” and pretend it’s honoring Romero’s original movie, and it’s sad Syfy has resorted to this.
It’s all brand recognition. It’s an easy sell, an easy pitch, and has a built in audience.